Brand Profile

Lambertz - world market leader for Christmas cookies and Printen

Lambertz: World market leader for Christmas cookies. 23 year ALPHA POOL partner.

Lambertz - world market leader for Christmas cookies and Printen

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Aachener Printen- und Schokoladenfabrik Henry Lambertz GmbH & Co KG is one of the leading German manufacturers of baked goods and is considered the world market leader in autumn and Christmas cookies. The company was founded in the 19th century by Henry Lambertz and has since developed into a renowned supplier of traditional confectionery.

Date of foundation

1855

Turnover

In 2021, Lambertz's turnover amounted to around 520 million euros(Lambertz website)

Employees

Over 2,000 employees (as of 2021)(Lambertz website).

Number of branches

Lambertz sells its products in over 50 countries, but does not have a specific number of stores, as distribution is mainly through partners and retailers.

Industry

  • Confectionery and baked goods

Products and services

  • Aachener Printen
  • Gingerbread
  • Dominoes
  • Chocolates
  • Snacks and pastries

Active countries

  • Germany, Austria
  • Germany
  • Switzerland
  • France
  • United States
  • United Kingdom

Target groups

  • Families
  • Price-sensitive consumers
  • Gourmets
  • Retailers
  • Gastronomy

Lambertz offers a wide range of seasonal and year-round products and has made a name for itself through quality and tradition. With its commitment to sustainability and high-quality ingredients, it serves⬤