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Matthias Alefeld - Excellent media planning, performance media, 360° media

With 30 years of experience in the media sector, I make your brand visible

Efficient and success-oriented - as a pioneer of smart media value-added models, I enable cost-effective advertising launches, including performance-based billing. I am an expert in media and deliver actionable results at top prices.

What can you expect when you book me?

  • Analysis of the most efficient media channels with the available budget
  • Presentation of the recommended approach - step by step
  • 360° network with an all-round package: from the initial idea to implementation - with excellent creative and technical services, nationally and internationally
  • Direct exchange with me as managing director and owner

In which areas am I an expert?

  • Competition analysis
  • Media analysis
  • Presentation of possible media options and discounts
  • Media in TV, digital, print, out-of-home, radio, performance media
  • Development of customized media strategies with maximum impact
  • Best advertising space far below standard market prices
  • Cost-effective start to advertising
  • Success monitoring and continuous optimization
  • Market research for data-based decisions

Einige Brands mit denen ich bereits gearbeitet habe

Holzkern - Nature-inspired watches and jewelry
Holzkern is a brand of Time for Nature GmbH, which specializes in the production of unique watches and jewelry made from natural materials. The company attaches great importance to sustainable design and natural beauty in order to offer each customer an individual piece of nature. History and position in the industry Since its foundation, Holzkern has made a name for itself as an innovative supplier of accessories that combine a connection to nature with modern design. With a growing presence in Germany and Austria, the company has consolidated its position in the jewelry and watch industry. Date of foundation The exact founding date of Holzkern is not specified. Turnover Current turnover figures for Holzkern are not publicly available. Number of employees The number of employees at Holzkern is not specified. Number of stores Holzkern currently operates 10 physical stores in Germany and Austria. Industry Watch and jewelry industry Products and services Wristwatches Jewelry (necklaces, earrings, bracelets, rings) handbags Sunglasses Bandlets Gift cards Active in the following countries Germany, Austria Austria International online sales Target groups Price segment: Middle class Age group: Young adults to middle age SEO title and meta description SEO title: Holzkern - nature-inspired watches & jewelry Meta Description: Discover Holzkern: Unique watches and jewelry made from natural materials for individual personalities. Sustainable design meets natural beauty.

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Giesswein - Innovative manufacturer of sustainable wool clothing and shoes
Giesswein is an Austrian family business that specializes in the production of high-quality wool clothing and shoes. With innovative products and sustainable materials, Giesswein has established itself as a leading supplier in the textile industry. Date of foundation: 1954 Sector: Textile and shoe industry Products and services Wool shoes Slippers Wool clothing Accessories Active in the following countries Austria, Germany Germany, Austria Switzerland USA Other European countries Target groups Price level: Medium to high price segment Age structure: Adults of all ages

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NanoRepro AG - Innovative market leader for self-diagnostics and nutritional supplements
NanoRepro AG, based in Marburg, Germany, is a leading company in the development, manufacture and distribution of CE-certified rapid tests for self-diagnosis and nutritional supplements for home and professional use. Since its foundation, NanoRepro AG has established itself as an innovation leader in self-diagnostics, offering a wide range of products tailored to the health needs of consumers. Date of foundation: 2006 Turnover: 3.25 million euros in 2023 Number of employees: 13 in 2025 Industry: Medical self-tests and nutritional supplements Products and services Rapid tests for self-diagnosis Nutritional supplements Active in the following countries Germany, Austria Austria Target groups Health-conscious consumers of all age groups People with an interest in preventive health care

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Dr. med. Christine Schrammek Kosmetik - Innovative pioneer in the skin care industry
Dr. med. Christine Schrammek Kosmetik is a family-run company based in Düsseldorf that has established itself in the professional cosmetics industry through decades of experience and the highest quality standards. Known for innovative care products and dermatological expertise, the brand stands for customized care concepts that are valued by beauty professionals and doctors worldwide. Date of foundation: 1964 Turnover: Turnover category: 10 - 50 million euros (source: wer-zu-wem.de) Number of employees: 34 in Germany (source: wer-zu-wem .de) Sector: Cosmetics industry Products and services: GREEN PEEL® herbal peel treatment Care series for different skin needs Dermatologically developed cosmetic products College for dermatological cosmetics International training center for beauticians Active in the following countries: Germany USA South Korea Thailand Chile Target groups: End consumers with an interest in high-quality skin care Professional beauticians and beauty experts Dermatologists and medical professionals

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Sunday Natural - premium manufacturer of natural food supplements
Sunday Natural is a leading German producer of high-quality, natural food supplements and superfoods based in Berlin. The company attaches great importance to the purity, sustainability and transparency of its products. History and position in the industry Founded in 2013 by a team of nutritionists and therapists, Sunday Natural was born out of the desire to offer high-quality vitamins, supplements and teas. Today, the company is one of the most renowned manufacturers in Germany and operates its own research and development department in Berlin. Founding date 2013 Turnover In 2023, the company value was estimated at 600 to 800 million euros. Source Number of employees Between 51 and 200 employees. Source Sector Health, wellness & fitness Products and services vitamins Food supplements Superfoods Teas Essential oils Active in the following countries Germany, France France, Germany Austria The Netherlands Italy Poland Great Britain Target groups Health-conscious end consumers of all age groups Customers with medium to higher income

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