Probably the biggest VIP party in Germany - the annual Lambertz Monday Night at the ISM in Cologne

Lambertz Monday Night at ISM ✓ Trade fair event ✓ Event agency ✓ Event marketing ✓ Celebrity marketing

🎯 Lambertz Monday Night – A Masterclass in High-Impact Event Staging and Performance

How we helped turn Lambertz’s flagship event into one of the most visible B2B highlights in Germany – and how you can book the same services for your brand today.

The Challenge:

Every year, brands compete for attention at the ISM Cologne – the world’s largest confectionery trade show. Most of them go unnoticed.

Lambertz did the opposite: maximum visibility among media, buyers, and celebrities.

• How do you create an event that truly makes headlines?
• How do you bring TV crews, celebrities, and top decision-makers into one room – year after year?
• How do you make sure the media impact multiplies far beyond the event itself?

✅ Our Solution:

Strategy, PR, VIP management, and media utilization – all from one source.

As strategic and operational agency for selected elements of the Lambertz Monday Night, we’ve been delivering measurable results for years:

• Media placements in national TV shows and major outlets
• Curated VIP guest lists & exclusive trade buyer invitations
• B2B visibility with powerful PR & brand elevation
• Content creation & event branding with long-lasting impact

Result:
The Lambertz Monday Night became the most talked-about industry event of the trade show – generating millions in media value.

Why This Matters for Your Business:

If you're planning a B2B event, high-end customer dinner, or attention-grabbing brand experience, you're facing the same questions:

• Which service providers actually deliver results?
• How can I get press, celebrities, and decision-makers in one room?
• How do I measure the ROI of event marketing?

We don’t just give you answers – we deliver results. Guaranteed.

🔥 Our Performance Guarantee:

When you work with us, you don’t get “maybe” – you get measurable results. 

We compare offers, curate the best event, PR, and media professionals – and take full responsibility for the outcome.

Act Now – Before Your Competitor Does:

Book your free strategy call today and secure:

• A custom concept for your next B2B event
• Access to Germany’s top-tier service providers
• A PR, content & media strategy with Lambertz-level impact

👉 Book your free strategy session now

We find you the best services and service providers on the market – with a performance guarantee.

Lambertz Monday Night 2005 - 2024

The Lambertz Monday Night is an annual highlight in Cologne, organized by the renowned company Lambertz. This event, which always takes place as part of the world's largest confectionery trade fair - the ISM - uniquely combines entertainment and indulgence in an incredible atmosphere.

A festival of encounters

Every year, numerous guests, including many celebrities, athletes and the top echelon of German retailers, come together to discover the latest Lambertz products and spend the evening socializing. The event provides an excellent opportunity for networking and exchanging ideas.

A culinary experience

Lambertz Monday Night is not only a feast for the eyes, but also for the palate. Guests can look forward to an extensive buffet that includes the best specialties from the Lambertz product range.

Lambertz Monday Night - best-in-class in sweets

Lambertz Monday Night is an unmissable date in the calendar of the rich and famous in Germany and attracts numerous media outlets year after year. It is a celebration of good taste and community that perfectly reflects the values of Lambertz.

For more information, please visit the official Lambertz website.