What fee per influencer should be budgeted for a post?
The following figures are intended as a rough guide for your budget planning and are based on our experience for an average daily rate.
In the case of a specific, topic-related request to the influencer(s), the final fees may differ.
| Influencer reach / platform |
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| A post usually contains | Feed post (visible for at least 8 weeks) Story post (visible for 24 hours) |
a video (permanently visible) | Timeline post (permanently) Story post (visible for 24 hours) |
one short video (5 - 20 sec.) |
| up to 10.000 followers | 190,00 € | 380,00 € | 480,00 € | 290,00 € |
| up to 50.000 Follower | 520,00 € | 1.040,00 € | 1.300,00 € | 780,00 € |
| up to 100.000 followers | 1.000,00 € | 2.400,00 € | 2.400,00 € | 1.400,00 € |
| up to 200.000 followers | 1.600,00 € | 3.200,00 € | 4.000,00 € | 2.400,00 € |
| up to 500.000 Follower | 4.000,00 € | 8.000,00 € | 10.000,00 € | 6.000,00 € |
| up to 1.000.000 Follower | 8.000,00 € | 16000,00 € | 20.000,00 € | 12.000,00 € |
| from 1.000.000 followers | 12.000,00 € | 24.000,00 € | 30.000,00 € | 18.000,00 € |
ALPHA POOL is also guided by your set budget when approaching potential influencers.
This allows you to keep your budget under control at all times.
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