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Event production with PR seeding in Germany

Selection of references

International Launch Event: "Ellie Goulding Collection"
Reference Deichmann with Ellie Goulding ✓ VIP acquisition ✓ VIP guest list ✓ Fashion event conception & production ✓ Live performance ✓ Content Production ✓ Teaser Spots ✓ Editorial Placement -   For the European launch of the "Ellie Goulding for Deichmann" collection, ALPHA POOL conceived an international event in London to which a select circle of journalists, bloggers and celebrities from 13 European Deichmann stores were invited. They were treated to a spectacular fashion show and a no less breathtaking live acoustic performance by Ellie Goulding herself.   In addition to the conception of the event, ALPHA POOL took over the complete event management including the staging of the fashion show, the international guest management and VIP booking, the content production and the Europe-wide guaranteed placement in the media of the individual markets.     VIP BOOKING ✓ Establishment and acquisition of national VIPs and influencers from each market   EVENT PRODUCTION ✓ Conception & Execution of the international launch event in London✓ VIPs and guests from 13 European Deichmann stores✓ Conception & implementation of an extraordinary fashion show to perfectly stage the collection in the look&feel of the campaign✓ Including live acoustic performance by Ellie Goulding    CONTENT PRODUCTION ✓ Support and market-specific production of editorial moving image and photo content with numerous production teams✓ Conceptualization and execution of exclusive, media-relevant interviews with Ellie Goulding and VIP guests✓ Production of social media spots announcing the collection✓ Market-specific preparation and editorial preparation of the content   COMMUNICATION & PLACEMENT ✓ Placement concept for 13 countries✓ Online teaser spots for DEICHMANN, Dosenbach and vanHaren✓ 617 Publications✓ in TV, print, online and social media✓ in 13 European markets✓ reported total reach: over 811 million contacts

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Pre-launch of the new Toyota Aygo with Rita Ora at the start of her career
Rita Ora drives a Toyota Aygo and gives Berlin a real whirl ✓ VIP event ✓ Music marketing ✓Celebrity marketing ALPHA POOL conceived and organized the launch of the new Toyota Aygo in summer 2014 with British singer Rita Ora at Berlin's IN Club "The Pearl" - including a test drive through the city, a visit to the editorial office and a launch event with numerous other celebrities. On behalf of the Japanese car manufacturer, we invited a select audience alongside numerous media representatives to the exclusive premiere of the new AYGO model. Among the invited guests were many illustrious celebrities such as Alessandra Meyer-Wölden and Nora Tschirner, who celebrated the new model in style at the Berlin party location "The Pearl" on July 2. British singer Rita Ora was also on hand with an incomparable live acoustic set, providing a musical highlight. In keeping with the motto "AYGO Celebration", style icon and designer Alessandra Meyer-Wölden unveiled her latest life plans at the big presentation party - while actress Nora Tschirner made her first public appearance since the birth of her child. There was also news from tennis star son Noah Becker: newly in a relationship with Zoë Kravitz, he also witnessed the brilliant premiere of Toyota and provided hot beats as a DJ. On this evening of superlatives, there was another highlight in addition to the AYGO and the numerous technical refinements: "AYGO excited" was the name of the musical framework set to the poppy sounds of British singer Rita Ora - and the audience was treated to an incomparable live acoustic set. Even before her performance, the music star convinced herself of the advantages of the new "AYGO crazy" model on a crazy joyride through the west of Berlin and gave a fast-paced interview to selected media. The all-round carefree event package included not only the conception and implementation of the launch, but also the acquisition and booking of superstar Rita Ora, as well as content production and communication with the ALPHA POOL reach guarantees, which ensured a high level of awareness and made the Toyota Aygo the talk of the town.

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Kidz Bop album release party in Berlin
TV & online placement incl. VIP acquisition, event & content production | ✓ 21 publ. ✓ 140+ million total reach In January 2024, we celebrated the release of the new KIDZ BOP Germany album at the Spreehalle Berlin with many children and celebrity guests, including Alessandra Meyer-Wölden, Charlotte Würdig and Magdalena Brzeska. A special highlight was the premiere of the music video "Zukunft Pink" and a mini-concert by the Kidz Bop Kids. KIDZ BOP is the #1 children's music brand, with the biggest pop hits of today, sung by kids for kids. Since its inception, the family-friendly music brand has sold more than 24 million albums and generated over 11 billion streams worldwide. ALPHA POOL was responsible for the conception and realization of the family-friendly release event including a concert, VIP acquisition, the production of editorial footage and the subsequent high-reach placement on TV and online. VIP acquisition ✓ KPI determination, acquisition & booking Event production ✓ Conception and implementation of the release event incl. concert Content production ✓ Support and production of editorial moving image and photo content ✓ Conception and realization of an exclusive, media-relevant interview with the prominent guests ✓ Packaging and editorial preparation of the content Communication & placement ✓ Editorial placement throughout Germany ✓ 21 publications on TV and online ✓ Reported total reach: 140+ million contacts

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Joop flagship store opening with VIP guest list and star DJane
TV, Online & Print Placements incl. Content Production | ✓ 162 Publications ✓ 224+ Million Total Reach VIP Event for the JOOP! Flagship Store Opening – the first of the JOOP! brand in Germany at the Kö-Bogen in Düsseldorf with various celebrities and a performance by the DJ duo Dapayk&Padberg featuring supermodel Eva Padberg. Innovation, luxury, and plenty of celebrities. Joop! invited guests to the opening of the new flagship store and transformed the Kö-Bogen into a stage for fashion, design, and stars. Along with numerous other guests, prominent figures such as Eva Padberg, Jasmin Schwiers, Eva Hassmann, Larissa Marolt, and Thomas Heinze celebrated an evening of superlatives. The musical highlight was provided by Dapayk&Padberg, where none other than supermodel Eva Padberg showcased her voice and performed commercially with her husband Niklas Worgt for the first time. About 250 invited guests – including Mayor Gudrun Hock and numerous media representatives – followed the invitation of the Holy Fashion Group, to which JOOP! belongs, to experience an evening dedicated to fashion and design amidst flashlights, champagne, and flying finger food. Also expected were Melanie Bergner, Nele Kiper, Eva Imhof, Angela Knobloch, Nina Moghaddam, along with actors such as Raùl Richter and Anna Katharina Samsel. Particularly pleasant: The high-profile guests enjoyed an exclusive arrival and departure courtesy of the Mercedes-Benz shuttle service. Communication & Placement ✓ Editorial placement nationwide ✓ 162 publications in TV, print, and online ✓ Reported total reach: 224+ million contacts

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TV PR for the Campari calendar with Milla Jovovich
Campari calendar with Milla Jovovich: Under the motto "It's the End of the World, Baby!", model and actress Milla Jovovich was apocalyptically staged for the 2012 edition of the well-known Campari calendar. ALPHA POOL spoke to the Hollywood beauty at the presentation of the calendar in Milan and placed the launch widely in the German media.

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Content marketing for the launch of the new Windows Phone
At the launch of Deutsche Telekom's new Windows Phone, it was presented to a hand-picked crowd of VIPs and celebrities at the "Hotel de Rome" in Berlin Mitte. And it sparked immediately. Hollywood shooting star Rumer Willis had jetted in from Los Angeles especially for the event. Among other things, the Hollywood actress explained the advantages of her new permanent companion at the glamorous reception for the capital's socialites. For example, the Facebook dedicated line, where you can see and reply to all status messages without having to log in. Direct access to all networks is particularly important to the frequent flyer, who prefers to communicate via Twitter. The same goes for the music/video player for uncomplicated entertainment wherever she is. The invited VIPs, such as Verena Wriedt and Barbara Schöneberger, were particularly keen on Deutsche Telekom's technical innovation: watching the Bundesliga thanks to mobile TV and the included X-Box with all the games. High-quality guest list The first smartphone with a Windows operating system offers high-speed Internet communication. With HSPA speed, the phone bundles a wide range of features to simplify both work and leisure. Just the thing for the success generation. Like Rumer Willis, who uses the genes of action hero father Bruce Willis and film diva mother Demi Moore to launch her own acting career. As perfect organization is behind every glamorous appearance, Berlin's It-Girl Sophia Thomalla and the Ochsenknecht brothers were also delighted with the mobile all-rounder. The topic of celebrity whispering The hot topic of the evening: high cell phone bills. It was a good connection that Deutsche Telekom's Managing Director Sales Thomas Berlemann also presented the new flat rates. The Complete Mobil tariffs, from S to XL - phone calls, text messages and Internet for every type of communication made to measure.

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Influencer Fashion Talk London
Reference Deichmann with Riccardo Simonetti ✓ VIP acquisition ✓ talk event conception & production ✓ content production ✓ editorial placement <-   In spring 2018, the royal wedding of Prince Harry and Meghan Markle was the big event du jour. ALPHA POOL picked up on the media-relevant topic and initiated a fashion talk in London for Deichmann, which was used for communication purposes, both in Germany and the UK. Among others, the well-known influencers Riccardo Simonetti and Diana zur Löwen as well as UK TV starlets Binky Felstead and The Royal Butler Grant Harrold attended.   The interesting talk show ensured great coverage on social media and was also placed in traditional online media by ALPHA POOL.   VIP BOOKING  ✓ KPI Identification, Acquisition & Booking of all talk attendees from Germany and UK   EVENT PRODUCTION ✓ Conception & Production of the talk format for the German and British market in London   CONTENT PRODUCTION ✓ Accompanying and producing editorial moving image and photo content✓ Conceptualizing and conducting exclusive, media-relevant interviews with the protagonists✓ Preparation and editorial preparation of the content for both target markets COMMUNICATION & PLACEMENT ✓ editorial-placement in Germany and UK✓ 62 Online Publications✓ reported total reach: over 169 million contacts

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Launch of the Citroen DS3 Cabrio with Desperate Housewife star Eva Longoria in Berlin
Reference Citroën DS with Eva Longoria ✓VIPacquisition ✓Eventproduction ✓Contentproduction ✓Editorialplacement - Citroën presented the latest offspring of the Citroën DS3 line in the exclusive setting of the trendy Kreuzberg location. To ensure that this launch received the attention it deserved, ALPHA POOL engaged a world star for the occasion: actress Eva Longoria. Because advertising with the famous actress is anything but boring. The hand-picked guests at the pre-launch of the new Citroën DS3 convertible at "Spindler & Klatt" in Berlin were able to see this for themselves. Ladylike and stylish down to the last detail, the star guest of the evening - US actress and style icon Eva Longoria - drove right up to the location. Even before the event, Hollywood beauty Eva Longoria took the opportunity to put the car through its paces in person - while giving an interview to our editor. The result was an unplanned test drive that the accompanying editor will not soon forget. ALPHA POOL developed and organized a unique launch event for Citroën in 2013 to present the car brand's new DS3 convertible. In addition to event management and VIP booking, ALPHA POOL was also responsible for content creation and high-reach media placement. VIP ACQUISITION ✓ KPI determination, acquisition & booking of Eva Longoria EVENT PRODUCTION ✓ Conception and implementation of the PR event CONTENT PRODUCTION ✓ Support and production of editorial moving image and photo content✓Conception and realization of an exclusive, media-relevant interview with the protagonist✓Packaging and editorial preparation of the content COMMUNICATION & PLACEMENT ✓ 387Publications with brand integration✓Media cooperation with BILD✓Editorial placement throughout Germany✓ in TV, print, online and social media✓ reportedTotal reach: over 194 million contacts✓ Support for social media campaign

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International Launch "Rita Ora for DEICHMANN"
Reference Deichmann with Rita Ora ✓ VIP acquisition ✓ VIP guest list ✓ Influencer acquisition ✓ Fashionlaunch event conception & production ✓ Live music performance ✓ Content production ✓ Editorial placement <- ALPHA POOL conceived a one-of-a-kind launch event in summer 2019 for Europe's largest shoe retailer Deichmann. The occasion was the new "Rita Ora for DEICHMANN" collection. The event celebrated the new collection and the #Radiate campaign with the European Deichmann stores. It generated centralized content for media coverage in all countries where the campaign ran. In addition to the conception of the event, ALPHA POOL took over the international event management, VIP booking, content production and guaranteed media placement.   VIP-BOOKING ✓ KPI Identification, Acquisition & Booking✓ Acquisition of micro, macro and celebrity influencers✓ in total 30 influencers from 19 European markets as event guests✓ among them Silo Sahin, Cheyenne Ochsenknecht and Susan Sideropoulos    EVENT PRODUCTION ✓ Conception & Implementation of the international event with focus on influencers and output✓ Conception & implementation of an extraordinary fashion installation to perfectly stage the collection in the look&feel of the campaign✓ incl. Live acoustic performance by Rita Ora   CONTENT PRODUCTION ✓ Support and market-specific production of editorial moving image and photo content with numerous production teams✓ Conceptualization and execution of exclusive, media-relevant interviews with Rita Ora and VIP guests✓ Market-specific conversion and editorial preparation of the content   COMMUNICATION & Placement ✓ Cross-country editorial placement✓ about 200 publications✓ On TV, print, online and social media✓ reported Total reach: over 300 million contacts✓ in 19 European markets

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QVC Design Summit in London
Reference QVC with Thomas Rath and Barbara Becker ✓ Talk event conception & production ✓ Content production ✓ Editorial placement <-   In the spring of 2018, there was only one topic in the media landscape: the royal wedding of Prince Harry and Meghan Markle. To use the royal big event for their own communication, the four prominent faces of the shopping channel QVC, designer and fitness expert Barbara Becker, fashion designer Thomas Rath, star stylist Boris Entrup and nobility and jewelry expert Elna-Margret Princess of Bentheim, were invited to a large round of talks, the "QVC Design Summit."   ALPHA POOL designed the event as a talk in London and produced the footage on site. This was placed widely across all media.    EVENT PRODUCTION ✓ Conceptualization and implementation of the appointment as a talk round in London    CONTENT PRODUCTION ✓ Accompanying and producing editorial moving image and photo content✓ Conceptualizing and conducting an exclusive, media-relevant interview with the protagonists✓ Conceptualization and editorial preparation of the content COMMUNICATION & PLACEMENT ✓ Editorial placement nationwide✓ 63 Publications✓ in TV, print and online✓ reported Total reach: 130 million contacts

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PR campaign for Billy Boy and the brand Du&Ich with Hardy Krüger Jr.
Reference Billy Boy with Hardy Krüger Jr. ✓VIP Acquisition ✓EventProduction ✓ContentProduction ✓EditorialPlacement -. Just in time for Valentine's Day 2022, condom manufacturer Billy Boy launched a new product line aimed specifically at couples. The launch was celebrated at Berlin's Café Fräulein O. with well-known influencer couples, who were personally hosted there by the actor. ALPHA POOL designed the launch event as a Valentine's Day dinner, produced editorial footage and placed it on TV and online with a wide reach. VIP-AKQUISE ✓KPI-Eruierung, acquisition & booking of Hardy Krüger Jr. EVENT-PRODUCTION ✓ Conception and realization of the PR event as a Valentine's Day dinner with influencers CONTENT-PRODUCTION ✓ Accompaniment and production of editorial moving image and photo content✓Conception and implementation of an exclusive, media-relevant interview with the protagonist✓Production and editorial preparation of the content COMMUNICATION & PLACEMENT ✓ 51 Publications✓ in TVand online✓ ReportedTotal reach: 293 million contacts

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myblu Living Room Concert
Reference myblu with Capital Bra ✓Campaign conception ✓ VIP acquisition ✓ Live music event production ✓ Content Production ✓ Editorial Placement - He is a megastar, has surpassed even the Beatles with his number-one chart placements, and what he touches turns to gold. As part of an awareness campaign for the e-cigarette brand myblu, an exclusive living room concert was initiated with Capital Bra, one of the most famous rappers of our time. ALPHA POOL staged the product editorially and placed the event Germany-wide across all channels with a high reach.   VIP-ACQUISITION ✓ KPI determination, acquisition & booking of Capital Bra EVENT PRODUCTION ✓ Campaign conception✓ Implementation of the event in Berlin✓ Incl. Live concert by Capital Bra CONTENT PRODUCTION ✓ Accompaniment and production of editorial video and photo content✓ Conceptualizing and conducting an exclusive, media-relevant interview with the protagonist✓ Converting and editing content COMMUNICATION & PLACEMENT ✓ Editorial placement nationwide✓ 115 Publications with brand integration✓  On TV, print, online and social media✓ Reported total reach: over 380 million contacts

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VIP event for the launch of the Barbie X DEICHMANN collection
TV, online & print placement incl. VIP acquisition, event & content production | ✓ 94 publ. ✓ 160+ million total reach In summer 2023, no one could really escape it: the Barbiecore trend. Europe's largest shoe retailer DEICHMANN also launched a collection with the cult doll. And to perfectly stage this collaboration, we created an event that not only offered countless instagrammable moments for the invited influencers and VIPs on site, but also generated phenomenal branded content that was used both for the DEICHMANN channels and for our subsequent media placement. The core element of the event was a fashion talk with the VIP guests, in which important core messages such as female empowerment, diversity and self-determination were addressed. ALPHA POOL was responsible for the conception and implementation of the launch event including the fashion talk, VIP acquisition, the production of editorial footage and the subsequent high-reach media placement. Event production ✓ Conception and realization of the event incl. fashion talk round with many celebrities VIP acquisition ✓ KPI determination, acquisition & booking of all VIP guests Content production ✓ Support and production of editorial moving image and photo content ✓ Conception and implementation of an exclusive, media-relevant interview with the protagonists ✓ Packaging and editorial preparation of the content Communication & placement ✓ Editorial placement throughout Germany ✓ 94 publications in TV, print, online & social media ✓ Reported total reach: 160+ million contacts

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Why should you book us?

Do you have exciting stories that deserve more attention? Do you want to increase the impact of your PR publications enormously? Are you looking for reliable media placements? Then we should talk! Our PR seeding with guaranteed reach offers you the opportunity to place your topics in TV, print and/or online in an editorial, targeted and guaranteed manner. And it's completely risk-free: you only pay for the placement if we are successful.

 

Your advantages at a glance:

✓ Guaranteed publications: No risk, only results. You only pay if we place successfully.

✓ Fast realisation: We complement your PR campaigns quickly and effectively.

✓ White-Label-Service: Ideal for agency partnerships.

✓ Experience and expertise: A highly networked team with over 20 years of experience.

✓ Wide coverage: Access to the leading TV, print and online media.

✓ Everything from a single source: Conception, distribution and, if necessary, production.

✓ Transparent fixed prices

Let's work together to spread your message in a targeted and successful way!

 

The challenge

For editorial placement as an unlabelled article to be possible, the content must comply with journalistic and national media law requirements. The material is therefore packaged accordingly, distributed via our exclusive channels and placed in relevant TV and print formats as well as on major online news portals. Our unique system allows us to offer our services on a performance-related basis. You only pay for the placement when it is published! On request, the required content can also be produced by our experienced team consisting of creative, camera team(s), editorial staff, photographer and editor.

 

Would you like more?

We offer a wide range of extensions to this service, for example to create a topical occasion for media coverage or to give your topic a prominent profile.

 

The fixed price includes the following services:

✓ Independent advice at senior level

✓ Conception of the storyline(s) with distribution analysis

✓ Editorial preparation of the topic, tailored to the respective target formats

✓ Guaranteed publication in high-reach media

✓ Reporting including evaluation of total reach

✓ Project management

 

Not included in the price:

✗ Content production

✗ VIP fee(s) or other additional costs such as management fees, buyouts, special requests, glam crew, etc.

✗ Legal support

✗ Travelling expenses incurred for the execution of the order

✗ Special customer requests that are not covered by the product description and lead to additional financial expenditure

All items not included in the price will be invoiced separately by prior agreement if they are incurred during the order.

 


 

We guarantee minimum ranges for each selected package:

 

Media platform / package Minimum range*
TV Icon-TV 0.5 million viewers
TV + Online article Icon-TV-Online 40.5 million viewers
TV + Online article& Video Icon-TV-Online 60.5 million viewers
Online article & Video Icon-Online 60 million uU p.m.
Online article Icon-Online-Artikel 40 million uU p.m.
Print Icon-Magazin 0.5 million readers
Online + TV + Print Icon-TV-Online-Print 60 million uU p.m.
+ 0.5 million viewers
+ 0.5 million readers

 

● *How are the ranges determined?

TV: We base our TV ratings on the independent, standardised measurements and figures of the Gesellschaft für Konsumforschung (Society for Consumer Research), which collects viewing figures for television in Germany. 

Online: We rely on the independent, standardised measurements and figures of the Arbeitsgemeinschaft Onlineforschung - an association of the leading online marketers in Germany (AGOF). The monthly analyses on the use of digital media can be viewed at any time on the AGOF website. Our online reach figures refer to unique users per month.

Print: When determining print reach, we rely on the independent, standardised surveys and figures of the Arbeitsgemeinschaft Media-Analyse eV. for print media as well as the evaluations and analyses of Landau Media.

 

● What does content production involve depending on the distribution platform selected?

Online article: Conception and creation of an editorial text contribution with integration of your topic, selection of suitable image material; proofreading; Article length approx. 550 words

Online Video: One day of filming with an EB team (camera, sound, editing incl. EQ); conception and creation of the editorial video contribution with integration of your topic; Video length approx. 2:00 minutes

TV: One day of filming with an EB team (camera, sound, editing incl. EQ); rough cut post-production; provision of material to TV editorial offices approx. 20-30 minutes TV rough cut

Print: Concept & Compilation of background information and image material on your topic

 

● Note on the Use of Third-Party Material

Material that is to be integrated into the content at the client's request and that has not been created or purchased by ALPHA POOL must be unequivocally clarified by the client regarding rights transfers and/or licenses for the intended use. ALPHA POOL does not conduct rights verification, rights clarification, and/or payment of any material usage fees that may be incurred.

 

Missing something?

We strive to cover the vast majority of market demands and challenges with our products and to make our clients happy right away.
However, sometimes there are requests that we can only calculate and plan individually. In such cases, please contact us directly.

 

Take advantage of our non-binding initial consultation offer.


Properties "Event production with PR seeding in Germany"
Product category: Content production, PR &amp; Communication, Event Marketing, Influencer marketing
Target market: Germany
Data according to manufacturer. Errors and changes reserved.

Suitable options & supplements


Conveniently expand services with useful additions

APPROACH & Acquisition International Celebrity
Acquisition of international celebrities preselected by the customer with the desired marketing target in mind: Link your marketing prospect to an international celebrity face.  We analyze your celebrity wish list and determine with you in which order the celebrities are to be approached. On this basis, we address celebrities specifically with your marketing needs until a cooperation commitment is reached. Important: This product does not include celebrity fee(s) and agency commission. (For more information, please see "Special Terms" & "Learn more about this product.")   The following services are already included in the price of this product: ✓ Analysis and coordination of the celebrities with the customer✓ Approach and acquisition of the celebrity(s) according to customer prioritization Not included in the price of this product: ✗ KPI Identification of fitting celebrities (e.g. by our in-house database)✗ Several approaches possible using over the selected number of items in your shopping cart✗ 9% offsettable, but non-refundable agency commission on the celebrity fee in the event of successful placement✗ Fee of the celebrity(s)✗ Management-Fees of the celebrity(s)✗ Special requests of the celebrity(s)✗ Contract negotiations and booking of the celebrity(s)✗ Support and/or coordination of the celebrity(s)✗ Legal support✗ Travel expenses incurred for the execution of the order✗ Special requests on the part of the customer, that are not covered by the product description and result in additional financial expense We will charge separately for all items not included in the price, provided they are incurred during the order.   Special conditions about this product: Please put one product per each desired celebrity approach, based on your wish list, in your shopping cart. Should further inquiries be necessary until a final result is achieved, we will either charge these separately or offset them against the agency commission, depending on the celebrity fee for the marketing request. Regardless of the final number of addresses - the setup costs are always incurred only once.  On successful placement, 9% agency commission on the fee of the celebrity(s) will be due, with which the setup and speech costs will be offset. An example: You select this product with 10 approaches. The total of the product is €7,000 (10*€600 + one-time setup amounting to €1000). The subsequent celebrity fee for a successful referral is €100,000 - of which 9% agency commission equals €9,000. In this case you will receive an additional charge of €2,000 (€9,000 - €7,000). If the Celebrity fee is only €50,000 and 9% agency fee equals €4,500, we will not refund you the difference, i.e. the final amount of this product remains €7,000. Tip: If there is no selection of international celebrities from you yet, we offer alternatively the product "RESEARCH & Acquisition International Celebrity" (see Cross Selling). This product includes, among other things, the use of our in-house database and individually created, KPI-based evaluations for a selection of suitable - aligned with the marketing needs - national celebrities.

from €900.00*
APPROACH & Acquisition National Celebrity
We approach and acquire your pre-selected national celebrities according to your marketing target: Link your marketing prospect to a nationally known face.  We analyze your celebrity wish list and determine together with you the order in which they are to be approached. On this basis, we address celebrities specifically with your marketing needs until we have entered a cooperation commitment. Important: This product does not include celebrity fee(s) and agency commission.(For more information, please see "Special Terms" & "Learn more about this product.")   The following services are already included in the price of this product: ✓ Analysis and coordination of the celebrities with the customer✓ Approach and acquisition of the celebrity(s) according to customer prioritization   Not included in the price of this product: ✗ KPI Identification of fitting celebrities (e.g. by our in-house database)✗ Several approaches possible using over the selected number of items in your shopping cart✗ 9% offsettable, but non-refundable agency commission on the celebrity fee in the event of successful placement✗ Fee of the celebrity(s)✗ Management fees of the celebrity(s)✗ Special requests of the celebrity(s)✗ Contract negotiations and booking of the celebrity(s)✗ Support and/or coordination of the celebrity(s)✗ Legal support✗ Travel expenses incurred for the execution of the order✗ Special requests on the part of the customer, that are not covered by the product description and result in additional financial expense We will charge separately for all items not included in the price, provided they are incurred during the order.   Special conditions about this product: Please put one product for each celebrity approach you definitely want, based on your wish list, in your shopping cart. Should further inquiries be necessary until a final result is achieved, we will either charge these separately or offset them against the agency commission, depending on the celebrity fee for the marketing request. Regardless of the final number of addresses - the setup costs are always incurred only once.  On successful placement, 9% agency commission on the fee of the celebrity(s) will be due, with which the setup and speech costs will be offset. An example: You select this product with 10 approaches. The total of the product is €3,300 (10*€300 + one-time setup amounting to €300). The subsequent celebrity fee for a successful referral is €50,000 - of which 9% agency commission equals €4,500. In this case you will receive an additional charge of €1,200 (€4,500 - €3,300). If the Celebrity fee is only €25,000 and 9% agency fee equals €2,250, we will not refund you the difference, i.e. the final amount of this product remains €3,300.   Tip: If you don't yet have a shortlist of national celebrities, we also offer the product "RESEARCH & Acquisition National Celebrity" (see Cross Selling). This product includes, among other things, the use of our in-house database and individually created, KPI-based evaluations for a selection of suitable - aligned with the marketing needs - national celebrities.

from €300.00*
Tip
Editorial Cross-Content Production: Video, Text, Photo
✓editorial conception ✓ editorial production ✓video/text/photo content creation ✓ Germany-wide - We design and produce editorial content material in the form of moving images, text and photos for all occasions - Germany-wide, editorially focused and according to the specifications of the desired target formats or purposes. Think big This product includes content creation - at one production site for all content types per production day - as well as content post-production and content assembly and is perfectly suited to create editorial content for all platforms. Thus, you create the best conditions to bring your topic to high attention and a broad public.  Ideal support included Beginning with the preparations you will be supported by an experienced production manager, who will also coordinate the content creation during each booked production day at the production location. Various opportunities Regardless of the number of production days you choose, you get editorial content which you can use in a variety of ways: An editorial moving image rough cut of your content of about 20-30 minutes - geared for sending to TV editorial offices A finished, editorial online video contribution of up to 2:30 minutes (incl. among others voice-over) A finished, editorial online text of up to 550 words Editorial photo content material Also consider our tip at the end of the product description. Our setup costs already include the conception of the content - aligned with target format and intended use, among other things - as well as the complete production management. We have integrated these services so that you are only billed once - regardless of your chosen number of production days.   The following services are already included in the price of this product: ✓ An editorial preparation and content conception aligned to your need✓ Briefing of the production teams✓ Production coordination and monitoring of timings between all parties involved✓ Production management at the production site on each production day✓ Production team consisting of camera, sound, editing or production assistance per production day in Germany✓ One photographer suited to the occasion (eg. for press photos, event photos or making-of photos)✓ Post-production of the content adjusted to the media platforms ✓ Industry standard equipment of all production participants✓ Provision of the content in digital form✓ Buyout for the use of the assembled moving image material✓ Photographer buyout for the photos for online & print✓ All production insurance   Not included in the price of this product: ✗ Production team overtime (more than 10 production hours/day)✗ Fees from any interviewers✗ Special equipment such as certain camera optics, additional lighting, drones, etc.✗ Expenses for filming permits✗ Expenses for props✗ Revisions to created content✗ a media placement✗ Legal support✗ Incurring travel expenses for the execution of the order✗ Customer-side special requests that are not covered by the product description and lead to additional financial expenses We will charge separately for all items not included in the price if they are incurred during the order.   Tip: If you also plan the media placement of the created content, we recommend our PR product packages (see Cross Selling).

from €9,850.00*
Tip
Editorial Video & Film Production in Germany in Top Television Quality
✓editorial conception ✓journalistic ENG production ✓video content creation ✓Germany-wide - We design and produce editorial moving image material for all occasions - Germany-wide and according to the specifications of the desired target formats or purposes. Each production team consists of 3 people - one each for camera, sound and editing or production assistance.  Choose via the variant selection whether you want to create content with one production team or with two/three production teams in parallel. We recommend planning with at least two production teams for large events and/or many (VIP) interviews. Our setup costs already include the conception of the content - aligned with the target format and intended use, among other things - as well as the complete production management. We have integrated these services so that you are billed only once - regardless of your selected number of production teams or production days.   The following services are already included in the price of this product: ✓ An editorial preparation and content conception suited to your needs✓ Briefing of the production team✓ Production coordination and monitoring of timings between all parties involved✓ The selected number of production teams (each including camera, sound, editorial or production assistance) per production day in Germany✓ Industry standard equipment for moving image production✓ Provision the content in digital form✓ All production insurance   Not included in the price of this product: ✗ Production management on location✗ Overtime of the production team (more than 10 production hours/day)✗ Post-production of the material (separate product - see Cross Selling)✗ Fees from possible interviewers✗ Special equipment such as certain camera optics, additional light, drones etc.✗ Expenses for filming permits✗ Expenses for props✗ Revisions to created content✗ Media placement✗ Legal support✗ Incurring travel expenses for the execution of the order✗ Customer-side special requests that are not covered by the product description and lead to additional financial expenses We will charge separately for all items not included in the price if they are incurred during the order.   Tips: With appropriate post-production, this product is suitable for media content placement on TV or online, among other things. You can combine shooting days and the number of production teams in this product. The setup costs are incurred only once. An example: You need content documenting a large VIP event. You plan to have the event preparations (e.g. set-up, etc.) filmed for BTS use. For this purpose, add a production team to your shopping cart. For the event itself, you want it to be accompanied by two production teams. To do this, change the variant in this product and also add the new variant item to the shopping cart. This way, you will be charged the setup costs only once.

from €2,400.00*
Professional photography for editorial press photos, event and making-of productions
✓editorial conception ✓journalistic production ✓press photos / event photos / making-of photos / misc ✓Germany-wide - We design and produce editorial photo material for all occasions - Germany-wide and according to the specifications of the desired target formats or purposes.  Choose the variant according to your area of application and how the photo material should be used. Based on this, the price per photographer assignment day including buyout for the photos created is calculated.   The following services are already included in the price of this product: ✓ Editorial preparation and photo content conception aligned with your need✓ Briefing of the photographer✓ Production coordination and monitoring of timings between all parties involved✓ Photographer with special orientation depending on variant selection✓ Industry standard equipment for photo production✓ Simple photo editing✓ Providing the content in digital form✓ All production insurance✓ Photographer buyout for the photos created   Not included in the price of this product: ✗ Photographer overtime (more than 10 production hours/day)✗ Special equipment such as certain camera lenses, additional lights, etc.✗ Expenses for photo permissions✗ Revisions to created content✗ Media placement✗ Legal support✗ Incurred travel expenses for the execution of the order✗ Customer's special requests that are not covered by the product description and lead to additional financial expenses We will charge separately for all items not included in the price if they are incurred during the order.

From from €650.00*
Editorial Text Content Production
Select variant: Online text article (approx. 550 words)
✓editorial conception ✓journalistic production ✓text content creation ✓online/print/misc - We design and produce editorial text material for all occasions - Germany-wide and according to specifications of the desired target formats or purposes.  Choose via the variant selection, whether you want your content as Finished online article with a text length of about 550 words or an extensive portfolio with selected photos / graphics / background text / VIP interviews, etc. for interested PRINT editors Our setup costs already include the conception of the content - suited to the target format and intended use, among other things - as well as the complete production management. We have integrated these services so that their expenses for you only once - regardless of your chosen number of texts.   The following services are already included in the price of this product: ✓ Editorial preparation and content conception aligned to your need✓ Briefing the production team✓ Production coordination and monitoring timings between all parties✓ Providing content in digital form✓ All production insurance   Not included in the price of this product: ✗ Fees from possible interviewers✗ A (press) photographer✗ Expenses for the purchase of third-party materials (photos, graphics, etc.).)✗ Revisions to created content✗ A media placement✗ Legal support✗ Incurred travel expenses for the execution of the order✗ Customer-side special requests that are not covered by the product description and lead to additional financial expenses We will charge separately for all items not included in the price if they are incurred during the order.   Tips: This product is, among others, suitable for media content placement in print or online. For the creation of suitable photo material, we offer the addition of specialized photographers (eg press photographer, event photographer, making-of photographer).

from €600.00*

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